Take Root
Designs

The bespoke furniture business I co-founded, leading the branding and marketing


My role
Co-owner, designer and brand lead

Worked with
Chris Carlyle, Co-owner and maker

Delivered
Name, identity, website, photography, marketing & client presentations

Chris and I set up Take Root to design and make bespoke furniture and home pieces. We designed together, and I led everything that helped people find us and say yes: the name, the identity, the website, the photography and the marketing.

For bigger commissions I made presentation documents that let clients see a piece before it was built, with drawings, details and options laid out clearly enough to decide on.

Take Root has since grown into Chris's building firm, Carlyle Construction. Two of its biggest jobs came from clients who'd been won over by the Take Root brand and our story.